Online stores are not like physical stores where we can see the buyer and establish a personal relationship of empathy so that it helps us solve an issue with a product or service that is not entirely to our liking or has an error that, Of course, we want to correct. In online stores we do not see the face of those who are on the other side of their management so the customer service must be perfect, fast and offering a viable solution for the client. A satisfied customer will always return to our store. Do not forget!